Profitmaster Displays · Brand StandardsProductionSheet 28 / 34Rev A · 2026-09-25
28 · Production
Right at the printer, first time.
Almost everything we produce is printed in four-colour CMYK, and it reaches bottlers and vendors. A wrong colour build or a low-resolution file costs a reprint. These are the production rules for every file that leaves the building.
28.1
The file rules.
- Colour
- CMYK for print. Our own elements are K only (C0 M0 Y0). Customer colours use the builds in the customer's own standards
- Black type
- K100, overprint. Never rich black for type
- Resolution
- 300 dpi at final printed size
- Large format
- 150 dpi at final size is acceptable for pieces viewed from a distance
- Check
- Effective resolution = pixel width ÷ printed width in inches. An 8 × 10 in image at 300 dpi printed at 40 × 50 in is 60 dpi, too low
- Bleed
- 0.125 in on every edge that prints to the trim
- Fonts
- Outlined or embedded. Logos are always placed from the outlined master
- PDF/X-4, with crop marks and bleed
- File name
- S-code_Program_Piece_Rev.pdf
28.2
Proofs.
- Check the artwork against the checklist before it goes to the vendor.
- Check the vendor's proof against the approved artwork, not against memory.
- Hard proof any new colour, material or large run before production.
- Approve the first article with three signatures before the run ships.
The schematic texture's opacity and the logo minimum sizes are still to be confirmed on real proofs.
Drawing namePrint production
SectionProduction
Sheet28 / 34
RevA
Date2026-09-25
Drawn by · PMD Graphics
